ChatGPT visual ads test during image generation Launch
OpenAI plans visual ads beside ChatGPT image generation
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ChatGPT visual ads test during image generation
News Oct 5, 2026
OpenAI plans a limited US test of labeled visual ads alongside ChatGPT image generation and is expanding ad measurement and brand-suitability tools.
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ChatGPT visual ads test during image generation timeline
OpenAI announced a visual ad format that it plans to test with a small group of US advertisers during image generation in ChatGPT later in October. The company also described additional measurement partners and planned evaluations of where ads appear. The visual format has been announced, but the limited test has not yet begun.